I don’t mean to be rude, but wtf?
That’s about the politest version of what the old me would’ve shouted at the ceiling. I’ve been quietly getting on with cancer treatment — managing it, working around it, doing that thing where you fold a giant life event into a normal week and just keep moving. So...
We caught someone copying our work.
What nobody says out loud about AI: it can’t actually create anything. It can only reference what already exists. Every word it spits out is, by definition, built on someone else’s work — pieced together from the millions of articles, blogs, books and tweets it was...
How do you know your newsletter is working? The phone rings.
Two of our clients have said the same thing to me recently, in almost the same words. “We know when the newsletter has gone out, because the phone starts ringing.” Newsletters are not a vanity exercise. They’re not a thing you do because someone said you should...