09 281 5146

We write content by exploring your stories, passion, and knowledge

Content Strategy

(The plan)

We can create a content strategy for you that will outline how you create, publish, distribute, and manage your content so that you can reach specific goals.

Content Writing

(We write)

Stuck for ideas or what to write? If you can talk about it, we can write it for you. Often amazing pieces of information come out that you don’t realise are educational.

Content Management

(You write)

We provide a service for corporations with in-house talent to create original content and manage and publish it on their behalf. Utilise our knowledge to enhance the quality of your content.

Website Copywriting

(Better engagement)

We interview those who know each product or service and then provide your website content draft documents for feedback and editing.


(Connect with customers)

This cycle takes care of updating your website regularly, which Google loves. You are also in front of your existing audience through the newsletter.

Service for Agencies

(Collab makes the dream work)

We value collaborating to achieve synergy — partner with us to get the content sorted for your client’s website or social platforms.

About us

We are a content marketing agency in the central business district of Auckland, New Zealand. MasterJack is a division of Gilligan Sheppard and we work within their offices in the Smith & Caughey building.

Our purpose is to help people enjoy the journey.

It has a ripple effect when we start pulling content out of people and getting them to talk about their knowledge and passion. We get excited about your business. You get excited about your business. Your audience gets excited about your business. Content marketing is more than just an article, it’s a journey that everyone enjoys.

Who is your audience?

Who is your audience?

Email marketing is all about sending the right message to the right people at the right time. So, the question begging to be answered is – how? Messaging and timing will be addressed in articles still to come, but this one is all about the reader –your audience –...

The psychology of good website content

The psychology of good website content

As “the eyes are the windows of the soul”, a website is a look into a business. A website with basic information and a phone number is no longer enough. You only have 10-20 seconds to connect with potential customers through a screen and convince them to keep reading....

Caught up in a fast-paced world

Caught up in a fast-paced world

Monday morning begins. The predictable annoyance of the alarm clock melody pulls me out of bed, and muscle memory takes charge. There’s no time to spare. Two outfit changes and a coffee down the hatch. The door shuts behind me as I quickly jog my three tote bags to...

Three little letters

Three little letters

Y E S. Three little letters can change your life's course. Richard Branson said, “If somebody offers you an amazing opportunity, but you are not sure you can do it, say yes, then learn how to do it later.” Initially, I thought it was a stupid thing to say – especially...

Let’s start a conversation

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