How to write effective emails
Email has become an indispensable tool for business communication in today’s digital age. However, crafting effective emails that get your message across and elicit the desired response can be challenging. This article provides some practical tips and...
Business growth through networking
Full disclosure: I’m a marketer and a networker. They both work as growth strategies for your business, but I don’t think I could choose one over the other. If I networked my ass off, those I connected with would still probably check me out online, so my marketing...
Marketing on a budget: Smart strategies
As a business owner, allocating resources effectively is crucial for growth and success. One area that often gets overlooked or underfunded is marketing. However, even modest marketing efforts can yield significant returns with the right strategies and a well-planned...
The gold is in the follow-up question
In 2022, I realised I was a context expert after discovering what I knew was unknown to others. Within MasterJack, this was a part of the plan – to become content marketing experts. At the time, it felt like a BHAG (big hairy-arsed goal), and I set the intention...